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"A highly informative and refreshing commentary on managing websites effectively."

Mark Pace, ACT Health

 

"Steven provided an excellent grounding and framework for managing websites. The templates and books will be of great benefit to my business and team."

Chris James, Fleet SA

 

"Very beneficial especially in terms of the on-going management of our on-line presence."

Kathryn Wells, Culture and Recreation Portal, Dept of Communications, IT and the Arts

 

Toronto, Canada and Minneapolis, USA...

"Steven Smith’s workshops at the Museums and the Web conferences were among the most enthusiastically received professional training options we’ve ever offered. Attendees were unstinting in their praise of the planning perspective they were taught.”

David Bearman, Conference Co-Chair and Director, Archives & Museums Informatics, Pittsburg, USA

 

The A-Z of managing your website workshop

This is one of our most popular workshops. Steven Smith has presented this workshop around Australia attended by people responsible for websites from government, business and the not-for-profit sector.

It provides a practical framework for managing the day-to-day business of running a website.

This workshop can be delivered as a full-day or half-day workshop and can be tailored specifically for your organisation. Contact us for further information.

Workshop content

The Web and your organisation

• where the Web fits in your organisation
• establishing an e-business culture
• establishing a management team
• risk management

Managing people

• roles and responsibilities

• skills sets and expertise

Managing contents and design

• content management systems
• editorial policies and guidelines

• quality control


Managing the developers

• in-house vs out-sourcing
• contracts
• managing relationships

Legal issues

• copyright
• disclaimers
• privacy and managing service level agreements

Monitoring website usage

• what needs monitoring
• what tools to use
• seeking and interpreting feedback and website usage statistics

Sustaining website promotion

• (re)registering with search engines
• updating metadata
• working with your marketing team

• promotional tips and tricks

Technical issues

• hosting and security
• accessibility
• connection and site speed

Professional development

• readings
• Web mailing lists
• conferences and online resources

A management schedule

• developing a maintenance timetable and budget

Benefits
Participants learn the major aspects of managing a website, including useful processes, procedures and tools that will help them save time and money managing their website.

Participants receive a comprehensive workshop manual and dozens of practical hints, examples and checklists.

Who should attend?
Non-technical people who are responsible for the management of their organisation’s website or for the strategic direction of their online presence.

Our other website workshops

Writing for the Web

Promoting information, products and services online

Evaluating your website

E-commerce

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